Operational Freedom for Service Business Founders

We replace founder-dependence with systems, structure, and leadership, producing a thriving, future-ready business.

Your Involvement Built the Business.

Now, It’s Holding It Back.

You’ve been the operating core of your business for years—by necessity, not by design.

You’ve driven performance, upheld standards, and absorbed complexity no one else could carry. That’s how the business grew.

But what built the business is now what’s constraining it.

When growth still depends on your presence, your availability becomes the ceiling.

This isn’t about stepping back. It’s about replacing reliance with infrastructure so the business can scale, perform, and eventually transfer value without depending on you.

We replace reliance with structure.

So your business runs without you.

The Ops Flywheel™ is a strategic framework that replaces founder-dependence with operational clarity, embedded leadership, and scalable execution.

We work directly with you and your operations lead to install structure where there’s reliance and rhythm where there’s friction.

So the business performs without your constant involvement, and grows without you holding it together.

You stay focused on what matters.

The team takes the wheel with confidence and clarity.

How We Remove Founder Dependence

The Three Shifts that Change Everything

What Changes When the Business No Longer Depends on You

Join The Founders Table

A private space for service-based founders building operational freedom, and designing businesses that run without them.

We help service businesses ($5M–$25M) build operational infrastructure that increases performance, scalability, and transferable value.

The Ops Flywheel™ moves your business through three key transitions, each one reducing your involvement while increasing its ability to grow without you.

⚙️ Systemize the Business

Install the structure, rhythm, and accountability that make the business self-managing.

⚙️ Multiply the Value

Unlock profitability, team performance, and operational consistency, without adding complexity.

⚙️ Engineer the Future

Build a business that’s scalable, transferable, and optional—whether you sell, scale, or stay.

When the business no longer depends on you, it becomes more scalable, more valuable, and far easier to grow.

Here’s what changes:

✅ The team operates independently with clear structure
✅ You move from daily problem-solving to high-level leadership
✅ Operational consistency improves without your input
✅ The business becomes transferable because it no longer needs you to function.

You don’t lose control.
You gain a business that gives back more than it takes.

A rare room where seasoned service business founders speak freely about wins, worries, and what comes next.

Honest perspective and strategic clarity about what it takes to own a business, instead of just operate it.

This is where you come to think above the business, not just in it.

To lead with intention. To build with leverage.

To create freedom without compromising what made the business valuable in the first place.

We talk growth, succession, and legacy—not as theory, but as lived experience. It's time to BUILD the business instead of BEING the business.

No noise. No posturing.

Just elevated dialogue—owner to owner.

Our Clients See:

40%+
Year-Over-Year
Revenue Increases

43%+
Employee Engagement Index Boosts

95%+
Reduction of CEO Involvement in Operations

  • She’s generous with everything: her energy, with her discoveries, with how much she puts into your success. She wants you to succeed on every level and it shows in her program assets, in her weekly calls but most especially, in her presence.

    Christel Crawford, Founder
    The Conscious Entrepreneur System

  • Jen’s expertise is the ideal balance of coaching, mentoring, informing, and challenging—helping me grow as a leader while improving our team and company culture.

    Theresa Dormi
    Tumult Labs

  • Jen has guided us through a year of transitioning to a self-managing organization. She's helped us draw the map of where we want to go.

    Patty Lawrence, Founder
    TurboExecs

  • Jen is a super sharp strategist who understands what it takes to get operational alignment, help the Visionary leader become free from the weeds of "operational overcommitment" and get the team focused on the goals that will serve the organization best.

    Krista Clive-Smith, CEO
    Krista Clive-Smith

  • Jen is a world-class problem solver and incredible asset to any team she might find herself on. Combining her business acumen with her incredible leadership skills and the heart of a lion, Jen's a true force.

    Chelsey Siltanen, President
    Siltanen & Partners

  • Jen has helped me personally, and our business as a whole, on multiple projects from time management to hiring to scaling operations. Very good at what she does and very helpful to busy CEO's like myself.

    Stephen Beach, CEO
    Craft Impact

  • Our business benefits greatly from the resources we get from Jen and I'm a much better support to my CEO because of her coaching and guidance. We consider her our "secret weapon" in optimizng operations and processes. It's a comfort to know that I have someone with her knowledge and experience guiding me.

    Brooke Blair
    Exitology

  • “Every CEO knows there’s a gap between their current performance and their potential. The difference between mediocre results and exceptional profitability often lies in identifying and addressing these blind spots. This is where you shine. You help executives: 1. Cut through assumptions that limit their success; 2. Focus their attention on the most impactful priorities; 3. Transform strategic decision-making to directly impact the bottom line”

    Leisa Peterson
    WealthClinic